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Exxon's algae biofuel ad banned over 'misleading' claims

 
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Mark



Joined: 13 Dec 2007
Posts: 615
Location: NW England

PostPosted: Wed Apr 06, 2011 6:31 pm    Post subject: Exxon's algae biofuel ad banned over 'misleading' claims Reply with quote

The Advertising Standards Authority has banned an algae biofuel TV advert by oil giant ExxonMobil because it overstated the technology's climate change mitigation potential:

http://www.euractiv.com/en/climate-environment/exxons-algae-biofuel-ad-banned-misleading-claims-news-503443
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